Pauline Zucca

Head of Marketing

As a specialist in B2B tech marketing and communications, I helped several startups structure their marketing efforts before joining Wikit in late 2023.

I define and oversee the company’s marketing and communications strategy (visibility, brand awareness, and B2B lead generation) by coordinating all the tools at my disposal: brand and branding, events, SEO, content creation, etc. My goal is to make Wikit an essential resource for decision-makers interested in AI.

What motivates me every day: making often complex AI topics accessible, so that decision-makers have clear and practical tools to move their projects forward.

His articles

AI integrated into GLPI: Automate and optimize your IT support

Discover how Wikit’s AI integrates natively with GLPI to turn your technicians into super agents!

What is a multi-agent system, and why should you implement one?

Explore the power of multi-agent systems and how this architecture is revolutionizing operational efficiency.

Self-service agent: definition and role in resolving inquiries and ensuring user satisfaction

Discover how chatbots can help optimize the user experience and enable intelligent service automation!

AI Workflow vs. AI Agent: What Are the Differences, and How Can They Be Combined?

What is the real difference between an AI workflow and a human agent? Find out what sets them apart and how to get them to work together.

Intelligent agent: What is it, and how does it differ from a chatbot?

Don't confuse chatbots with AI agents anymore: from conversation to action, we'll explain how to tell them apart!

Unsupervised Learning: Understanding the Power of Data Analysis for Agent-Based AI

Definition, How It Works, and Challenges of Unsupervised Learning in Agent-Based AI: Check out our guide!

Supervised learning: How does it enable AI agents to predict and classify accurately?

Check out our guide to supervised learning, a method for training an AI model using annotated data.

Wikit launches its independent and secure AI chatbot, designed for businesses

Discover Wikit’s secure, enterprise-grade chat platform, designed to eliminate Shadow AI.

How is the adoption of AI transforming the education sector?

Discover how AI is revolutionizing education by enhancing both the student experience and the efficiency of internal teams.

Employee Profile: Julie, Full-Stack Developer at Wikit

Meet Julie, a full-stack developer at Wikit, who shares her career journey and what her day-to-day is like.

Enhanced IT Support: AI at the Service of CIOs

Discover how AI is transforming IT support, delivering tangible benefits for both users and technicians!

Internal Chatbot: A Helper for Your Employees

Want to make your employees’ day-to-day work easier? Take a look behind the scenes of our internal chatbot!

Chatbot Support: Boosting Employee Productivity

What if a chatbot could transform your support operations? Discover how AI helps teams become more efficient.

What is an AI chatbot, and how do you implement it?

AI chatbots do more than just respond—they understand and interact. Discover how they’re transforming everyday business operations!

More robust AI agents thanks to Model Context Protocol

Discover how MCP is revolutionizing the design of intelligent agents: more robust, safer and more useful.

CIO: 5 good reasons to adopt an IT support chatbot

CIO: 5 reasons to deploy a chatbot for support

Find out how an AI chatbot can transform your support service and free up time for your teams.

Sovereignty and AI: A Strategic Challenge for Businesses

Find out why AI sovereignty is becoming a strategic asset for European companies.

Chatbot creation: 6 mistakes to avoid

Discover the 6 most common mistakes to avoid if you want your chatbot to perform well and really meet your users' expectations!

Testimonial: a look back at the deployment of INSA Lyon's AI chatbot

Read the testimonial from INSA Lyon, which called on Wikit to deploy a chatbot integrating generative AI on its website dedicated to future students.